IAM1914 - Consultant Teaches the Business Side of Cannabis

Why it was selected for "CBNation Architects":

In this episode, the guest speaker is Llauris Rener, the creative director and founder of 710 Squared and lead instructor of Green Skooled.

Key Points:

710 Squared and Green Skooled: These platforms teach the business side of Cannabis.

Llauris Rener's Background: Having lectured across the United States on branding, visual vocabulary, viral video marketing, user experience design, and sales. He served as a re-branding board member of CEO SPACE International and has been a faculty member for many years. Rener is referred to as 'The Branding Guy' and his skill set is diverse.

Experience: Over a decade ago, Rener produced the first educational car detailing web series, Final Touch TV, which has achieved over a million views on YouTube. Today, Rener is an accomplished consultant, strategist, educator, and designer. His client portfolio includes Fast Frame, Wendy Ida Fitness, Bombay Saphire, John Leslie Brown, and many others undisclosed due to non-disclosure agreements.

CEO Hack: Rener is a big proponent of listening to audiobooks for learning and inspiration.

CEO Nugget: He believes that the best customers one can have are the most uneducated ones, implying that there are opportunities in educating and nurturing customers about one's product.

CEO Defined: For Rener, leadership comes down to action.

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Previous Episode: https://iamceo.co/2020/05/10/iam636-consultant-teaches-the-business-side-of-canibus/