IAM1943 - Marketing Consultant Helps Clients Understand and Implement the StoryBrand Framework

Why it was selected for “CBNation Architects”:

In this episode, the guest is Wes Gay, a marketing consultant, TEDx speaker, and writer based in Suwanee, Georgia.

Key Points:

Wes's Approach: Wes believes in the power of clarity – he asserts that with clarity, organizations can reach more customers, grow their sales, and align teams around their mission.

Role as a Marketing Consultant: Wes has assisted dozens of clients in understanding and implementing the StoryBrand Framework in their businesses. This approach allows them to attain the clarity they need to meet their objectives.

CEO Hack: Wes relies on a number of strategies to stay productive and effective in his work. He uses the Bullet Journal Method by Ryder Carroll, delegates tasks whenever possible, and maintains an offline calendar for daily planning.

CEO Nugget: Wes emphasizes patience and long-term thinking as key components of success.

CEO Defined: For Wes, a CEO is someone with a stable character who helps people reach their own version of success.

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Previous Episode: https://iamceo.co/2019/04/05/iam235-marketing-consultant-helps-clients-understand-and-implement-the-storybrand-framework/