CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co

IAM2205 - Discover the Secrets of Building a Successful Media Company

Gresham Harkless discusses understanding clients' definitions of success and how CB Nation and Blue16 Media address these needs.

 

He emphasizes the importance of collecting contact information and setting up consultations.

 

Gresham explains the necessity of having clear CTA's on websites to guide users toward desired actions, like subscribing to newsletters or scheduling consultations.

 

He highlights how podcasting helped him build relationships and generate referrals, emphasizing the role of podcasts in expanding his network and business opportunities.

 

Business Pillar: Visibility | Human

 

Episode Link: Pamperrytv

 

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IAM2204 - The Journey of Pushing Boundaries for Success

Gresham Harkless shares his journey from working on websites as a tech enthusiast to becoming involved in SEO and digital marketing.

 

He explains how his SEO and digital marketing work evolved, leading to a deeper focus on connecting with entrepreneurs and business owners.

 

Gresham highlights his unique blend of digital marketing services and media content creation helps build relationships and visibility.

 

Gresham affirms that CB Nation’s content aims to be educational and supportive for business leaders, emphasizing the importance of visibility, resources, and connections.

 

Furthermore, he highlights the "success equation" and the goal to provide valuable information and connections for entrepreneurs.

 

Business Pillar: Journey | Strategy

 

Episode Link: Sara Sheehan Consulting

 

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IAM2203 - The Importance of Utilizing SEO when Creating Content

Gresham Harkless explains the concept of SEO (Search Engine Optimization) and how it involves working backward from understanding client problems to creating content that addresses those needs.

 

Gresham discusses his experience with public speaking and how facing fears gradually can help overcome them.

 

He highlights the importance of taking small steps to reduce the power of fear and build confidence.

 

Gresham emphasizes the importance of recognizing and capitalizing on skills that people are willing to pay for.

 

Gresham explains how being featured on HARO and similar platforms can enhance credibility and generate high-quality backlinks.

 

Business Pillar: Strategy | Visibility

 

Episode Link: Creating a Stand-Out Online Brand Identity

 

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I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2202 - Utilizing Podcasts to Showcase Expertise and Build Relationships

In this episode, Gresham Harkless focuses on the importance of media in business, effective media strategies, and how to target and connect with your ideal audience.

 

Gresham explains the concept of every entrepreneur being their own media company and how to build and execute a successful media strategy.

 

He discusses the benefits of being featured on other media platforms to support business growth and visibility.

 

Gresham emphasizes the need to be specific about your target audience to avoid the pitfalls of trying to appeal to everyone.

 

The conversation highlights the challenges of maintaining a media strategy amidst rapid changes and advises when to hold on or let go of certain strategies.

 

Business Pillar: Strategy

 

Episode Link: Mark J. Carter

 

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IAM2201 - Setting High Goals and Pushing Boundaries in Business

In this episode, Gresham Harkless discusses the importance of perseverance, resilience, and strategic thinking for entrepreneurs starting from scratch.

 

Gresham shares the significance of believing in your product or service and being resilient in the face of setbacks. 

 

He emphasizes that being attached to the "why" rather than the "how" of your business allows for more flexibility and adaptation as you grow.

 

Gresham highlights that success usually requires persistence and repeated effort.

 

Business Pillar: Strategy | Journey

 

Episode Link: SuccessGrid TV

 

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I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2200 - Embracing Change and Recharging for Business Growth

In this special episode, Gresh celebrates episode 2200 by reflecting on the importance of recharging and evolving as an entrepreneur.

 

He discusses the necessity of taking breaks to refill your energy, adapting strategies to achieve growth, and recognizing the human element in business.

 

Gresh highlights valuable insights from Tracy Gross's book and the concept of transforming oneself to achieve 10x growth rather than settle for incremental change.

 

He also teases exciting new directions for the podcast, including unique guest appearances and innovative episode formats.

 

• CBNation Library aka "Netflix for Business" - http://CEOflix.co
• The Last Word on Power: https://amzn.to/3yJdV7X
• 10x is easier than 2x: https://amzn.to/4dCP4S9

 

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2199 - Business Coach and Founder Helps Entrepreneurs Find Clarity and Market Themselves with Confidence

In this episode, we have Liz Theresa, a seasoned business coach and founder of LizTheresa.com.

 

Liz shares her journey from pursuing a degree in English to becoming a prominent figure in the world of online marketing and branding.

 

She discusses how her unique personality and approach to personal branding have been pivotal in her success and offers valuable insights into effective time management and leadership.

 

Liz emphasizes the importance of personal branding and authenticity. She believes that her unique personality, or "Lizness," is a key factor that attracts clients.

 

Liz advocates for "time auditing" as a method to improve productivity. By tracking her activities minute-by-minute, she gains insights into how she spends her time and identifies areas for improvement.

Website: Liz Theresa
Other site: Free Copy Video

Previous Episode: iam129-business-coach-and-founder-helps-entrepreneurs-find-clarity-and-market-themselves-with-confidence

 

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2198 - The Value of Analytics in Measuring Marketing Effectiveness

Gresham Harkless discusses the importance of building a Minimum Viable Product (MVP) and using data to improve it in digital marketing.

 

Gresham emphasizes the value of analytics in measuring marketing effectiveness and testing different variables for optimization.

 

He shares effective strategies for digital marketing, the importance of using data to guide decisions and overcoming analysis paralysis.

 

The conversation highlights the need for experimentation, feedback, and willingness to adapt in business.

 

Business Pillar: Visibility 

 

Episode Link: Humbrecht Law, P.L.L.C.

 

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2197 - The Importance of having a Solid Marketing Foundation

In this episode, Gresham Harkless emphasizes the importance of having a solid marketing foundation, likening it to the crust of a dessert that holds everything together.

 

He focuses on essential elements like website support and SEO to ensure businesses can handle opportunities effectively.

 

Gresham highlights the importance of building a strong foundation for marketing, the concept of "spaciousness" in business growth, and his philosophy on running one's race.

 

Business Pillar: Visibility 

 

Episode Link: Margin Business

 

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

IAM2196 - Understanding the Evolution of Marketing Practices

Gresham Harkless discusses the significance of understanding messaging and targeting in digital marketing, the evolution of marketing practices, and the necessity of continuous learning and adaptation.

 

Gresham shares his belief in the power of simplicity in communication and marketing and the need for businesses to thoroughly understand their messaging and target market before engaging in activities like SEO or pay-per-click campaigns.

 

Gresham addresses common challenges in web design, such as outdated websites and the need for mobile-friendly designs. 

 

He emphasizes the importance of understanding user behavior and the need for website updates every three to five years.

 

Gresham shares his perspective on investing in marketing, stressing the importance of staying true to one’s strategy rather than emulating others.

 

Episode Link: The M Word

 

Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. 

I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!